LYE'S own Sadler's Brewery has been unveiled as supplying the official beer to the Northern Ireland national football team.

Sadler's have signed a multi-year sponsorship deal with the Irish Football Association to become the the new official beer of the Northern Ireland senior men’s and women’s football teams.

The deal follows the brewery backing local clubs West Bromwich Albion and Birmingham City.

Sadler's award-winning Peaky Blinder lager will now be served in The National Football Stadium at Windsor Park in Belfast, and was served at Northern Ireland's home game against the Netherlands earlier this month.

Aster Sadler, Marketing Director at Sadler’s, said: "It’s fantastic to announce our partnership with the Irish FA and we’re looking forward to working together to offer genuine value and experiences for the Green and White Army.

"Being based in the Midlands, we know a lot about the legends who have represented Northern Ireland, West Brom and Birmingham over the last few years and that was a key driver in linking up with the Irish FA – to continue building on the growing links between the Black Country and Northern Ireland.”

Sean Murphy, Chief Operating Officer at the Irish FA, added: “The team at Sadler’s Peaky Blinder Lager are passionate supporters of football and they mirror the Irish FA’s vision to create the ultimate fan experiences for supporters of our men’s and women’s senior teams. It’s great to welcome Sadler’s Peaky Blinder Lager to the National Football Stadium at Windsor Park and we’re looking forward to working together over the coming months and years to build a partnership that has a real impact on our brilliant fans.”