ALL Electric Garages has opened its second Hyundai dealership in Stourbridge, aiming to create up to 15 new jobs.

The new base on Enville Street joins the firm's Kidderminster site in providing showrooms, workshops and car preparation areas for new and used Hyundai cars to the whole region.

Jason Pickerill, managing director of All Electric Garages, said: “We’re really impressed with Hyundai technology for both electric and hybrid vehicles and felt this was the right time to invest.

“Despite the pandemic, we’ve done extremely well from our Kidderminster base, and wanted to serve a bigger area like Stourbridge which has a lot more chimney pots.

“There’s a growing amount of car shopping online and lockdown saw us make major developments to our website which helped us sell 600-plus new and used cars digitally in the last year.

“But the model of having a compact, smart and clean showroom still works, as we’ve found people always want to come in for the hands-on experience of physical viewings and test drives."

“We came across Enville Street in December, signed leases in May and then spent the last few months refurbishing the property to our high standards.

“We have recruited an initial six new staff at this stage, but if things expand the way we plan then we see that growing to 12 to 15 staff over the next couple of years.”

The firm were supported by the Commercial Property team at Thursfields Solicitors and property consultants Fisher German in moving to Stourbridge.

Mr Pickerill added: “We’ve developed a great relationship with both Thursfields and Fisher German, and they have always impressed us.

“Tony Gibb has been a great help, breaking down the legal jargon into meaningful language that I understand, while Mike Price’s in-depth knowledge of property in the area is invaluable.