Halloween megastore, Halloween House, returns to Merry Hill

Due to huge demand, this year's new store has moved to a megastore on the lower mall, opposite Boots, retaining its title of Europe’s biggest Halloween store - and creating more than 20 jobs.

From classic costumes and horror masks to make-up and home décor, the store stocks one of the largest collections of Halloween merchandise available for adults and children.

Halloween House, Merry Hill. Shaun Fellows / Shine Pix Ltd (Image: Shaun Fellows / Shine Pix Ltd)

This year the store will stock a new collection of merchandise from the popular Netflix series Stranger Things plus horror themed T-shirts, games and jigsaws.

The new store also includes a selection of large, moving and talking animated props, including a 12ft towering reaper and Cagey the Clown, to entertain shoppers in store.

Shoppers can also take a selfie with their favourite horror movie characters in the store’s eerie cemetery scene, visit the Butcher Shop and there’s also a sinister looking Pennywise in store.

Rebekah Macchione, assistant manager at Halloween House, said: “We are really proud and excited to open Europe's biggest Halloween store again and are celebrating our fourth successful year at Merry Hill.

“We’re all about customers and their in-store experience at Halloween House – it’s heart-warming to see children and families enjoying themselves and shopping for this fun and ever popular spooky celebration.

“We are a destination store and have already had customers travel from all over the UK to visit us and people are going crazy over our interactive new megastore.”

Halloween House, Merry Hill. Pic - Shaun Fellows / Shine Pix Ltd (Image: Shaun Fellows / Shine Pix Ltd)

Jonathan Poole, Merry Hill centre manager, added: “We’re delighted to welcome Halloween House back to the centre.

"The store has become an annual highlight for our visitors.

“Since its first appearance at Merry Hill, Halloween House has continued to expand its offering, becoming the largest Halloween store in Europe and this year it’s spookier than ever!"