MERRY Hill shopping centre has kicked off a month-long Food Explorer campaign.

The initiative, celebrating the diverse array of food on offer at the Westfield mall, will be running until February 28.

Shoppers can enjoy free weekend samples, competitions, offers and food discounts offered in a free voucher booklet.

There will also be activities for kids including cooking workshops with presenter of CBEEBIES’ ‘I can cook’, Katie Ashworth.

The shopping centre will also be hosting celebrations for Pancake Day (Tuesday February 12), Valentine’s Day (Thursday February 14) and National Chip Week (February 18 to 24).

Kelly Reed, Merry Hill marketing manager, said: “We’re very excited about our Food Explorer celebrations and hope our customers will take full advantage of all the activities, samples and delicious deals we will have on offer throughout the whole of February.

“January was all about cutting back but we think February is the time to have a tasty treat again.

“We have a fantastic food offering at Merry Hill with cuisines from all around the world, from Indian to Chinese and Italian to good old British grub.”

Free voucher booklets - which include money-off deals for outlets including Nando’s, Pizza Express and Krispy Kreme are available from concierge, promotional staff at the centre and Merry Hill’s website -