FREE food samples, competitions and lots of discounts are on offer at Merry Hill's food extravaganza.

We Are Dining is a six week campaign to celebrate the diverse food on offer at the Brierley Hill shopping centre.

Shoppers can pick up a free voucher booklet from the concierge, which offers more than 40 exclusive money-off deals across a number of the centre’s popular food outlets including Burrito Kitchen, KFC and Nandos.

The fun continues over February half term, with lots of activities to keep the kids entertained, including potato print T-shirt sessions, Valentine’s cooking classes, and live music from comedy chefs The Courgettes.

Snap-happy foodies will have the chance to snag some free grub each week by taking a picture of something they're feasting on at the centre and posting it to Instagram with the #merryhill hashtag.

Kelly Reed, the centre's senior marketing manager, said: “We’re very excited about this year’s We Are Dining celebrations, and we can’t wait to see our customers taking full advantage of all the activities, samples, and delicious deals we will have on offer over the next six weeks.

“We have a fantastic food offering at Merry Hill with cuisines from all around the world to tempt your taste buds, so whatever you’re in the mood for, we’re sure we can satisfy your cravings.”

The event runs until March 2, vouchers can also be downloaded from the Merry Hill website